Housing associations from across the country have joined forces to transform lives.
Johnnie Johnson Housing, Karbon Homes and Anchor Hanover have collaborated over the past year to create a new business which will future-proof housing stock and support people to live independently in their homes for longer.
Invisible Creations Limited is a new start-up business founded to create inclusive and attractive home adaptations, and new ranges of innovative product solutions, to aid mobility and better support people as they age.
Yvonne Castle, Chief Executive of Johnnie Johnson Housing, and Chair of the new company said: “At Johnnie Johnson, we’re absolutely delighted to be working with partners to lead the way in revolutionising adaptations. It’s been great to work with likeminded organisations like Karbon, Anchor and the National Housing Federation to make this happen.
“We all have a desire to create adaptations that aren’t the ugly looking ones that are in the market place at the moment. We should all be able to age in our own homes and be proud of how they look. That’s the aim of our joint new company Invisible Creations™. It’s an exciting time for innovation in housing.”
The idea for Invisible Creations® emerged from the National Housing Federation’s ‘Creating our Future’ Programme in 2018. The award-winning innovation programme provides a platform for housing associations to collaborate on a sector-wide scale to tackle housing’s biggest social challenges.
Tricia Grierson, Head of Independent Living at Johnnie Johnson Housing was a member of the project team that came up with Invisible Creations® – a business that is passionate about creating attractive and inclusive home solutions that are designed to remove the negative stigma currently associated with products for older people.
Tricia said: “Johnnie Johnson has always strived to be ‘Market Makers’ in independent living. We want people to love where they live independently for a long as possible, in a home that adapts with them as their needs change over time. I was delighted to have the opportunity to be involved in this project and now the business idea has become a reality and it’s a really exciting and proud time as we disrupt the market and change the way we view adaptations. The products offered by Invisible Creations will encourage landlords, owner-occupiers and residents to consider installing adaptations earlier, which we hope will enable people to live independently in their homes for longer.”
The start-up has already seen early success, as Invisible Creations® was awarded the Healthy Homes Outstanding Innovations Award at the prestigious National Healthy Housing Awards 2019.
For further information about Invisible Creations®, visit www.invisiblecreations.co.uk